Nike’s newly announced collaboration with Kim Kardashian’s SKIMS to create a line of co-branded shapewear is creating real buzz with consumers, retail
Nike’s newly announced collaboration with Kim Kardashian’s SKIMS to create a line of co-branded shapewear is creating real buzz with consumers, retailers and marketers. They announced that their new brand will “disrupt the global fitness and activewear industry with best-in-class innovation in service of all women athletes.” But when viewed through the lens of Nike’s […]
